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    Ventura Securities - Navi Mumbai, India - Ventura Securities Ltd

    Ventura Securities Ltd
    Ventura Securities Ltd Navi Mumbai, India

    1 week ago

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    Description
    Ventura is an omnichannel trading and investment platform with a network of branches, sub-brokers and Digital Channels.

    Founded in 1994, the company is now entering the next phase of growth by pivoting to a digital-first approach and strengthening its direct-to-consumer franchise.

    The company has now carved out a separate fintech vertical tasked with digital transformation using cutting-edge technology and bringing in fresh talent.



    Join us if you like:



    • Developing Product Adoption Strategies & Marketing Plans at customer level. This would involve creating marketing campaigns, loyalty & Incentive programs across products.
    • Customer Data Analysis to build deepening strategies & building behaviorbased triggers.
    • Collaborate with Cross Functional Teams & Senior Management, to ensure aligning the company Goals with Marketing Plans
    • Monitoring Product Adoption via organic and marketing activities to constantly enhance/modify plans.
    • Study & Present the Product adoption v/s revenue mix, impacting strategies.
    • Using Marketing Automation Tools like WebEngage for creating events and segmentbased campaigns across Inbound and Outbound channels, including funnel analytics reporting & dashboard on the campaigns to senior management
    • Collaborating with IT along with MarTech Lead, in testing the implemented Marketing tools and channels
    • Develop Customer Product Education Plans along with Creative & Product Teams, this includes tutorials, Videos etc. & relaying it through Campaigns or Onsite.
    What you'll need to bring:


    • Proven experience in managing Portfolio Strategies and Campaigns, Capital Market experience preferred.
    • Effective & Excellent Project Management, Communication and Presentation Skills
    • Prior experience of marketing tools like WebEngage, Netcore-Smartech, Karix etc. preferred.
    • Flair for Data Analytics & creation of Dashboards for senior management
    • 27 years of experience in BFSI domain.
    What you get:


    • Chance to build and lead Product adoption strategies in a next gen Fintech product from inception.
    • Opportunity to be a part of MarTech activities tool decision and implementation.
    • Participate in Data Modelling and Data Warehouse activities.
    )


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