Product Manager - Mumbai, India - Ipca Laboratories Limited, Kandivali

Description

Position : Product Manager / Senior Product Manager

Location : Mumbai (Kandivli-Charkop)

Segment : Cardio Diabetic

Experience : 3 to 6 years into Brand Management

Role :

• Brand Management.
• Identifying new avenues to develop brand portfolio.

Key Responsibilities :

• Designing product strategies and ensuring their timely execution.
• New launch proposal to strengthen the portfolio.
• Coordination with sales team to ensure strategy implementation.
• Specifying market requirements for current & future products by conducting market research.
• Planning and Design promotional material / tools to support the sales / marketing objectives with cost effectiveness.
• Train, motivate and guide the field force to ensure the continuous growth of the brand.
• New product identification and new launch.
• Act as point of first reference for all product related enquiries.
• Entry Barriers-To create entry barriers for the competition by innovating the product and packaging.

Functional Knowledge / Skills :

General

• Product knowledge
• Market dynamics & competitive behavior
• Data analysis
• Goal oriented

Specialized

• Managing brand expenses
• Strategic and tactical implication for better performance
• ROI strategy
• Awareness of competitors & market trends
• Active Listening

Key Competencies:

• Excellent communicator
• Should be able to work well with a wide range of people
• Able to inspire others
• Should be able to manage different projects
• Should be energetic and passionate about work/product
• Good presentation skills
• Able to work well under pressure
• Organized and methodical
• Deadline-driven, creative

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