social media executive intern - Bengaluru, India - Course Connect

Description

Company Overview:

Course Connect, a leading brand in education industry , is dedicated to providing high-quality courses and fostering a culture of continuous learning. We're on the lookout for a skilled and motivated Performance Marketing Manager to play a key role in our growth journey.

JOB DESCRIPTION:

We are seeking a highly motivated and enthusiastic individual to join our team as a Social media Executive Intern. In this role, you will be responsible for supporting our digital marketing efforts to help us reach our business goals. You will have the opportunity to gain hands-on experience in various aspects of digital marketing, including social media, Ad campaigns, video content creation, SEO, and analytics.

Job Description: Social media marketing

• Copywriting: Crafting compelling and engaging copy for social media posts, ensuring it aligns with the brand's voice and tone.
• Design: Create graphic designs using design tools like Canva to create visually appealing and shareable content, including images, infographics, and videos, Create content videos.
• Content Strategy: Planning and developing a content calendar that aligns with the overall marketing and business goals.
• Campaign Planning: Creating and executing social media campaigns to increase brand awareness, engagement, and conversions.
• Audience Engagement: Monitoring trends, responding to comments, and engaging with the audience to build a community around the brand.
• Performance Monitoring: Tracking key performance indicators (KPIs) such as likes, shares, comments, click-through rates, and conversions.
• Data Analysis: Analyzing social media metrics to gain insights into the effectiveness of campaigns and making data-driven decisions.
• Platform Updates: Keeping up to date with changes in algorithms, features, and trends on major social media platforms.
• Paid Advertising: Creating and managing paid social media advertising campaigns to boost reach and achieve specific objectives.
• Budget Management: Monitoring ads spend and optimizing campaigns for maximum return on investment.

Skill Required:

• Proven experience as Digital Marketing Executive intern or similar role
• Good understanding of social media marketing concepts and best practices
• Experience/knowledge with B2C social media, Google AdWords and email campaigns and SEO/SEM
• Basic knowledge of web analytics tools (e.g., Google Analytics, Net Insight, Web Trends etc.)
• Skills and experience in making video content.

Experience: 0 - 1 Year

Working Days: 6(Mon - Sat)

Work Type: On-site

Location: Sanjay Nagar, Bangalore

Working Days: 6 (Mon - Sat)

Stipend: Paid

Industry: Education Administration Programs

Employment type: Full-time