Digital Marketing Executive - Lucknow, India - Kezan consulting

    Default job background
    Description
    Plan execute and optimize digitalmarketing campaigns including paid advertising email marketingsocial media and content marketing. Manageand maintain the companys social media profiles including contentcreation posting and engagement with theaudience. Develop and implement a socialmedia strategy to increase brand visibility andengagement. Create and curate highqualitycontent including blog posts articles infographics videos and othermaterials to support digital marketingefforts. Ensure content aligns with SEO bestpractices and is optimized for searchengines. Conduct keyword research andoptimize website content for search engines(SEO). Manage paid search campaigns (GoogleAds Bing Ads) to drive traffic andconversions. Stay updated on industry trendscompetitors and emerging digital marketing technologies to identifynew opportunities and best practices.


    Must haveSkills:

    Digital advertisingexpertise Contentmarketing Social mediamanagement Emailmarketing SEO and SEMskills Data analysisCopywriting and content creation Webanalytics Projectmanagement Communication andteamwork

    dataanalysis,copywriting and content creation,seo and semskills,digital advertising expertise,email marketing,projectmanagement,branding,web analytics,seo,contentmarketing,communication and teamwork,digitak marketing,social mediamanagement