General Manager - Gurgaon/Gurugram, India - iimjobs

    Iimjobs background
    Full time
    Description

    Position:
    General Manager Marketing - Gurgaon Premium


    Level:
    DGM/GM

    No


    Of Positions:
    1


    Location of Seating:
    Gurugram


    Reporting into:

    CMO
    Job Description/ Brief Outline of the Expectations from the Role:

    • Develop Marketing Strategies: Devise and execute comprehensive marketing strategies aligned with company objectives.
    • Team Leadership: Lead and manage the marketing team, providing guidance, mentorship, and fostering a highperformance culture.
    • Campaign Management: Oversee the creation, implementation, and analysis of all marketing campaigns across various channels (digital, print, events, etc.).
    • Brand Management: Uphold and evolve the brand identity through consistent messaging and strategies across all marketing initiatives.
    • Market Research and Analysis: Conduct market research, analyze trends, and identify opportunities for growth. Implement datadriven decisions to improve marketing effectiveness.
    • Budget Management: Develop and manage marketing budgets effectively, ensuring resources are allocated optimally across campaigns.
    • Collaboration: Work closely with other department heads (Sales, Product Development, etc.) to align marketing strategies with overall company goals.
    • Partnerships and Relationships: Develop and maintain relationships with external agencies, vendors, and partners to enhance marketing efforts.
    • Performance Measurement: Set key performance indicators (KPIs) and metrics to evaluate the success of marketing initiatives. Make necessary adjustments based on datadriven insights.
    • Stay Updated: Keep abreast of industry trends, emerging technologies, and best practices in marketing.

    Requirements:

    • Bachelor's degree master's degree in marketing, Business, or related field.
    • Proven experience (12+ years) in a senior marketing role, with a track record of successful marketing campaigns and team management.
    • Strong leadership and managerial skills with the ability to inspire and motivate a team.
    • Demonstrated experience in developing and executing marketing strategies across various channels.
    • Exceptional analytical and problemsolving abilities.
    • Proficiency in marketing software and tools.
    • Excellent communication and interpersonal skills.
    • Ability to work in a fastpaced, dynamic environment and adapt to change.
    • Resilience and Maturity to deal with senior management and stakeholders.