Content Associate - Mumbai, India - LexiConn

Description

Job Description

This is a remote position.

Are you passionate about crafting compelling content that not only informs but also influences? We are seeking a dynamic Content Writer cum Strategist to join our team at LexiConn, a leading content creating and consulting agency. In this role, you will not only be responsible for creating authentic and informative content but also for shaping content strategy, conducting content audits, and optimizing for performance. If you're ready to take your content game to the next level, this is the role for you

Requirements

Key Responsibilities:

Content Creation: As a Content Writer & Strategist, your primary responsibility will be to create engaging and informative content that resonates with our clients' target audiences. This includes comprehending our clients' offerings and articulating their features, benefits, use cases, etc., in simple and persuasive language.

Content Strategy: Collaborate with clients and internal teams to develop content strategies that align with business objectives. Leverage your expertise to recommend content types, distribution channels, and messaging to maximize impact.

Content Audit: Conduct thorough content audits to assess the effectiveness of existing content. Identify gaps and opportunities for improvement, ensuring content aligns with SEO best practices and user intent.

Bridging Vendors and Buyers: Develop content that bridges the gap between technology vendors and buyers. Provide users with valuable insights through product feedback, reviews, and comparison content, facilitating informed decision-making.

Requirements:

• A Graduate/Post-graduate in any discipline.
  
• Proven experience in Content Writing, Content Marketing, and Business Writing.
  
• Strong understanding of B2B content creation and strategies.
  
• Proficiency in content audit, content strategy development, and performance marketing.
  
• Exceptional writing skills with the ability to create crisp, clear, and data-driven content.
  
• Familiarity with various content formats, including blogs, web content, video scripts, whitepapers, and SEO articles.
  
• Expertise in tools such as MS Word, MS PowerPoint, Gmail, Grammarly, Google Docs.
  
• Possession of a good quality laptop (i5 or above) and uninterrupted high-speed (broadband) internet.
  

Role :

1. Interpret client briefs and target audience profiles to craft high-quality, impactful content and strategies.
   
2. Collaborate closely with LexiConn's cross-functional teams to deliver content that meets quality standards and aligns with deadlines.
   

At LexiConn, we believe in the power of content to drive business success. If you are a versatile Content Writer & Strategist looking to make a meaningful impact in the world of content marketing, we invite you to join our team. Together, let's create content that tells stories, engages audiences, and drives results.

Benefits

• Opportunity to learn and experience inclusive growth and work-life balance
  
• Flexible work environment and freedom to speak your mind
  
• 40 hour work-week
  

Requirements
Responsibilities Work closely with clients to understand their business, technology offering, and bridge the gap between vendors and buyers The content should provide vendors with insights regarding product feedback and reviews, which facilitates better product research and easier product comparison Ability to write crisp, clear, and data-driven content for a B2B audience Listen to recordings and transcribe those recordings to text files Ensure accuracy of the transcribed text A solid understanding of various forms of content (e.g. blogs, web content, video scripts, whitepapers, SEO articles) Ideal Profile A Graduate / Post-graduate in any discipline A solid understanding of various forms of content (e.g. blogs, web content, video scripts, whitepapers, SEO articles). Expertise in tools like MS Word, MS PowerPoint, Gmail, Grammarly, Google Docs. Experience in Content Writing/ Content Marketing/ Business Writing Ability to multitask and prioritize in a fast-paced environment Ability to work independently and as a part of the team Ability to work methodically and meet deadlines Has a good quality laptop (i5 or above) and uninterrupted high-speed (broadband) internet