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  • VML - Senior Digital Strategist - Gurugram - VML Enterprise Solutions

    VML Enterprise Solutions
    VML Enterprise Solutions Gurugram

    1 week ago

    Default job background
    Description
    About the Role:

    - We are seeking a highly driven and creative Senior Digital Strategist to join our dynamic team.

    Key Qualifications:
    • 4-7 years of experience in Digital Strategy and Marketing
    • Strong understanding of social content planning and passion for pop culture trends
    • Experience within the beauty/personal care industry is an asset
    Responsibilities:
    • Conduct in-depth analysis of the category, competition, consumer, culture, and brand
    • Develop an integrated strategy platform for campaigns and pitches
    • Translate business objectives into clear and measurable social/digital media objectives
    • Analyze available insights to define overall strategy in terms of distribution and amplification
    • Select appropriate platforms and define their respective roles and objectives
    • Develop compelling and innovative strategic frameworks that drive impactful creative solutions
    • Craft compelling narratives and presentations with sharp points of view
    Requirements:
    • MBA in Marketing/Communication Management or 4-7 years of professional experience as a Digital/Creative Strategist
    • Proven experience in developing and executing successful digital marketing campaigns
    • Strong understanding of social media platforms and their respective audiences
    Skill Set:
    • Excellent analytical and problem-solving skills
    • Strong written and verbal communication skills
    • Exceptional presentation and storytelling abilities
    • Proficiency in data analysis and research methodologies
    • Ability to think strategically and creatively
    • Strong project management and organizational skills

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