Lead/Specialist - Market Mix Modeling - Gurgaon/Gurugram, India - Experis IT Private Limited

    Experis IT Private Limited
    Experis IT Private Limited Gurgaon/Gurugram, India

    2 weeks ago

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    permanent Technology / Internet
    Description

    Job Description :


    We have a Full-Time Opportunity for the role of Lead/Specialist Marketing Scientist - Marketing Mix Modeling with one of our product based MNC client in Gurgaon.

    For this position, you must have :

    - Marketing Mix Modeling including Python and SQL, DataAnalytics/Scientist,
    • Master's degreeof2.6 years to 6 years of experience in any of the following Marketing Communications, Economics, Business Analytics, Business Management within business analytics

    OR
    Bachelor's degree with 4 years to 6.5 years of management consulting experience.

    - Technical skills - Marketing Mix Modelling, SQL, Advance excel, Python

    - Functional Skills - Client facing experience, stakeholder management and Team Management

    • Good understanding of the statistical models, data models & variables typically used in marketing, customer, category, and/or market mix model analytics.
    • Knowledge of various digital & offline marketing channels as well as sales & marketing, promotions data landscape in CPG or QSR or Retail industry.
    • Expert in MS Excel and MS Power point
    Domain Experience :




    - [Preference- Restaurant/Retail/ E-commerce] CPG, ecommerce (we are open to look for other industries as well)
    )