Content Writer - Mira-Bhayander

About Epicenter For 25 years, Epicenter has been at the forefront of the Technology & Business Process Management industry, driven by a single belief: happy employees deliver exceptional results. · Here you'll find a career built on innovation, led by seasoned experts with over t ...

Job description

About Epicenter

For 25 years, Epicenter has been at the forefront of the Technology & Business Process Management industry, driven by a single belief: happy employees deliver exceptional results.

Here you'll find a career built on innovation, led by seasoned experts with over two decades of experience.

Our commitment to our team is the secret behind our lasting success and the reason we're trusted by global clients.

Ready to be part of a team where your happiness is a priority and your work truly makes an impact? Join Epicenter.

About the Job

We're seeking a talented B2B Content Writer to join our marketing team and craft compelling, search-optimized content that drives engagement and business growth.

In this role, you'll create strategic content across multiple channels including our website, blog, LinkedIn, and social media platforms.

You'll work closely with our Creative and SEO teams to execute content strategies that position Epicenter as a thought leader in the BPM/BPO industry.

Location/Hours

Location:
Mumbai


Shift:
Night

Job Responsibilities / Expectations
Create high-quality, engaging content for Epicenter's website pages, landing pages, and service pages
Write insightful blog posts that address industry trends, challenges, and solutions relevant to our B2B audience
Develop compelling LinkedIn articles and posts that showcase thought leadership and drive engagement
Craft social media content across platforms that aligns with brand voice and marketing objectives
Support the Creative and SEO team with content execution strategies and best practices
Write case studies, white papers, and other long-form content that demonstrates Epicenter's value proposition
Adapt content tone and style for different platforms and audience segments
Edit and proofread content to ensure accuracy, clarity, and consistency
Stay updated on industry trends, competitor content, and emerging B2B marketing practices
Work with the design team to ensure content and visuals work harmoniously
Analyze content performance metrics and optimize based on insights
Maintain content calendar and ensure timely delivery of all content assets
Support email marketing campaigns with compelling copy

Minimum Qualifications
3-5 years of experience in B2B content writing, preferably in technology, BPO/BPM, or related industries
Strong portfolio demonstrating expertise in creating diverse content types (blogs, web copy, social media, etc.)
Excellent command of English with exceptional writing, editing, and proofreading skills
Solid understanding of search optimization principles and content marketing best practices
Experience with keyword research and analytics tools (Google Analytics, SEMrush, Ahrefs, etc.)
Proven ability to write for B2B audiences and understanding of the B2B buyer's journey
Strong research skills and ability to quickly grasp complex technical topics
Familiarity with content management systems (WordPress or similar)
Ability to manage multiple projects and meet deadlines in a fast-paced environment
Creative thinking with attention to detail
Strong collaboration and communication skills