Marketing Manager - India - IrisPeak Technologies Pvt. Ltd.

    IrisPeak Technologies Pvt. Ltd.
    IrisPeak Technologies Pvt. Ltd. India

    2 weeks ago

    Default job background
    Technology / Internet
    Description
    Role Summary

    We are seeking a dynamic Marketing Manager who will be responsible for overseeing all marketing operations of the company and developing its marketing strategy and vision. The ideal candidate will be a highly motivated marketer with experience in managing and executing marketing campaigns, as well as organizing expos and events internationally. This role requires a blend of strategic thinking and practical execution, aiming to promote and expand our company's reach while increasing brand loyalty and awareness.

    Key Responsibilities
    • Develop and implement a cohesive marketing plan to increase brand awareness and adoption.
    • Handle the entire spectrum of marketing tasks, including digital, email, social media, and content marketing.
    • Plan, organize, and manage all aspects of the company's participation in expos and events both domestically and internationally.
    • Coordinate with sales and development teams to ensure brand consistency.
    • Lead and manage the marketing team to achieve superior results.
    • Set, monitor, and report on team goals.
    • Analyze consumer behavior and adjust strategies accordingly.
    • Prepare regular reports and presentations on marketing metrics for the CEO.
    • Manage the marketing budget effectively, allocating funds wisely to maximize return on investment.
    • Stay up-to-date with current technologies and trends in digital marketing, design tools, and applications.
    Requirements
    • Proven work experience as a Marketing Manager or similar role.
    • Solid knowledge of website analytics tools
    • Experience with marketing automation and CRM tools.
    • Familiarity with creative content writing.
    • Excellent communication and presentation skills.
    • Strong analytical and project management skills.
    • Strategic mindset, with the ability to make difficult decisions.