- Understanding best practices for UI and UX for websites
- Knowledge of GA (Google Analytics)
- Knowledge of cro and A/B testing
- Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ surve Zarget or other rior experience working in diverse client portfoliosimilar tools will be a plus
- Knowledge of landing pages Optimization will be plus
Conversion Analyst - India - OptiPhoenix
2 weeks ago
Description
Associate Conversion Rate Optimization (CRO)
Job Summary
As a CRO specialist, you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue, and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus
Qualifications and Skills