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Marketing Manager - Mumbai, India - WAY2GO
Description
Role:
Marketing ManagerMale
Location:ThaneMumbai
Experience:Min
45years
Budget:
Max Upto 10 LPA (Incl.
Variables)
RoleandResponsibilities:
Executingmarketing planHelp withexecuting the marketing plans laid out for the month. Trackmarketing performance and returnoninvestment and prepare weekly or monthly reports formanagement.
Source AdvertisingopportunitiesMaintainsprofessional and technical knowledge by attending educationalworkshops reviewingprofessional publicationsestablishing professional networks bench marking stateoftheartpracticesand participating in professionalsocieties.
MarketIntelligenceConsolidatemarket intel by visiting competition assisting in customer surveysgathering localmarketKnowledge
PlanningeventsLead external agencieswhen appropriate to effectively manage events press relationshipseditorialrequests presentations promotionalmaterials and online activities.
CustomerExperienceIdentify keytouchpoints from the customer journey and bridging the gap betweencustomers and thebrand to ensure that thetouchpoints across the customers journey are engaging efficientandeffective. This by planning &creating an experience in alignment to brand & campaigntheme.
Supporting salesRight from producinginformational kits to developing campaign pitch to training salesreps on how tomove customers along thebuyers journey more effectively. Apart from keeping all crossfunctionalteams informed on the marketingplans also service all incoming request within the stipulatedtimelinesand are the goto people for anyinternal marketingrelated questions orrequests.
Review ManagementEvaluate and review marketingcalendar month on month basis campaigns advertising media plantomake sure the correct mediums are beingused and campaigns are effective. preparingreportspreparing presentations interpretinginformation and making recommendations.
Vendor ManagementNeed to engage with otherpeople outside the company too such as vendors partners oradvertisingagencies. Negotiate best ratesdevelop strong network and manage the vendors from executiontopayments
JobApplicationProcess:
Interestedand eligible candidates can call onor send in their applicationswith the core skill in the subject line to
with the followingdetails:
Current CTC
Expected CTC
Notice Period (The lesser notice period thebetter)
CurrentLocation
TotalExperience
Relevant Experience
supportingsales,planning events,vendor management,identify keytouch-points,total experience,market intelligence,marketingplans,customer experience,review management,informationalkits,track marketing performance,executing marketing plan,serviceall incoming request,source advertisingopportunities,presentations