Media Specialist - Mumbai - Schbang

    Schbang
    Schbang Mumbai

    12 hours ago

    Marketing / Advertising / Public Relations
    Description

    About the Role:

    We are looking for a data-driven Amazon Ads Specialist to manage and scale performance-led advertising campaigns for multiple brands across Amazon marketplaces. The role demands strong analytical thinking, hands-on campaign execution, and the ability to optimize campaigns for maximum ROAS while working in a fast-paced agency environment.

    Key Responsibilities:

    • Plan, execute, and optimize Amazon Ads campaigns including:
    • Sponsored Products
    • Sponsored Brands
    • Sponsored Display
    • Conduct keyword research, search term analysis, and bid optimization to improve performance.
    • Manage daily budgets, bids, placements, and targeting strategies to meet ROAS and ACOS goals.
    • Analyze campaign performance using Amazon Ads dashboards and third-party tools.
    • Work closely with Brand, Creative, and Marketplace teams to align ad strategies with business objectives.
    • Prepare weekly and monthly performance reports with actionable insights.
    • Identify scaling opportunities, test new campaign structures, and experiment with new Amazon ad features.
    • Stay updated with Amazon Ads policy changes, algorithm updates, and best practices.

    Required Skills & Qualifications:

    • 2–4 years of hands-on experience in Amazon Ads / Amazon PPC.
    • Strong understanding of Amazon Seller Central & Vendor Central.
    • Proven experience managing high-budget campaigns with performance accountability.
    • Excellent analytical skills with proficiency in Excel / Google Sheets.
    • Understanding of e-commerce funnels, attribution, and marketplace metrics.
    • Ability to manage multiple brands and campaigns simultaneously.

    Good to Have:

    • Experience working in a digital marketing agency.
    • Exposure to D2C, FMCG, Electronics, or Lifestyle categories.
    • Familiarity with tools like Helium 10, Jungle Scout, or Pacvue.
    • Basic understanding of Amazon SEO & listing optimization.

    What You'll Get:

    • Opportunity to work with leading national & international brands.
    • A fast-growing, collaborative, and learning-driven environment.
    • Exposure to integrated performance + brand marketing.
    • Competitive compensation with growth opportunities.

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