Content Marketing Executive - Mumbai, India - Yocket

Description

Yocket is India slargest study abroad platform with a community of over 1.2 millionaspirants alumni and seniors. We are one of the largest players inthe paid study abroad counselling industry. So far we ve securedover 10000 admits for our students with over 30% landing admits atthe top 100 globaluniversities.

Yocketis on a mission to enable every study abroad aspirant to get intothe world s best universities.

As a rapidly growing startup lookingto double our growth trajectory this year we are looking for atalented and passionate content marketing executive to join ourteam.

RoleOverview:

Asa Content Marketing Executive at Yocket you will be responsible forconceptualizing creating and implementing content strategies todrive brand awareness engagement and conversions across channels.

Working closely with crossfunctional teams youll play a key role incrafting compelling content that resonates with our target audienceand aligns with our brandobjectives.

KeyResponsibilities:
Writeand edit highquality content that aligns with our brand voicetarget audience and marketingobjectives.
Execute contentmarketing strategies to promote our products and services acrossvarious channels including owned and paidchannels
Analyze contentperformance metrics and user engagement data to identifyopportunities for optimization andimprovement.
Collaborate withcrossfunctional teams including creative SEO product and sales toensure consistency and effectiveness of content across allmarketing channels.
Stay uptodatewith industry trends best practices and emerging technologies incontent marketing andeducation

Requirements

Bachelorsdegree or higher in Marketing Communications Business EnglishLiterature Journalism or a relatedfield.
23 years of provenexperience in contentmarketing
Exceptional writingediting and proofreading skills in English with an eye fordetail.
Basic understanding ofmarketing principles and content creationtools.
Excellent communicationskills with a proactive and resultsdrivenattitude
Ability to workcollaboratively in a fastpaced and dynamicenvironment.
Prior experience inan edtech company or an agency is aplus.

Benefits

Hybridwork environment
Unbridledopportunities for careergrowth
Medical insurance for youand yourfamily

Ifyou are a creative and resultsdriven content marketer looking tocontribute to the growth of a dynamic Edtech startup we invite youto apply.

Join us in reshaping the future ofeducation

• Proficiency in graphic design software (e.g., Adobe CreativeSuite) 2. Strong eye for design aesthetics and attention to detail3. Ability to work efficiently under tight deadlines 4. Excellentcommunication skills and a collaborative mindset 5. Passion forcreativity and a desire to continuously learn and grow in the fieldof graphic design