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Thiruvananthapuram

    Digital Marketing Trainer - Kerala, India - Acodez

    Acodez
    Acodez Kerala, India

    Found in: Talent IN C2 - 1 week ago

    Default job background
    Full time
    Description

    Job Summary

    Job Responsibilities:

    1) Propose strategies to build a lasting digital connection with consumers.

    2) Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

    3) Be actively involved in SEO efforts (keyword, image optimization etc.)

    4) Provide ideas for content marketing.

    5) Collaborate with designers to improve and optimize the user experience.

    6) Maintain partnerships with media agencies.

    7) Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

    Required skills:

    1) Excellent communication and interpersonal skills

    2) Solid understanding of digital marketing techniques and practices

    3) Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

    4) Working knowledge of ad serving tools (e.g., DART, Atlas)

    5) Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, Web Trends etc.)