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    Media Buyer - Noida, India - Promotion Bazaar Pvt. Ltd. | A Performance Marketing Company

    Promotion Bazaar Pvt. Ltd. | A Performance Marketing Company
    Promotion Bazaar Pvt. Ltd. | A Performance Marketing Company Noida, India

    1 week ago

    Default job background
    Marketing / Advertising / Public Relations
    Description
    Job Description

    We are seeking to build a team of Media Buyers with expertise in Facebook, Google Ads platforms, and DSP platforms such as PropellerAds, Taboola, Eskimi, Outbrain, MGID & Taboola for the following types of campaigns:

    • CPL, CPI, CPR, CPA, CPD, CPT
    • Search Arbitrage
    • Content Arbitrage

    As a Media Buyer, you will be responsible for strategizing, executing, and optimizing media campaigns to drive quality leads and achieve targeted outcomes.

    • Develop, implement, and optimize media buying strategies with a primary focus on Pay-per-install & Lead Generation campaigns
    • Collaborate closely with clients and internal teams to understand campaign objectives, target audiences, and key performance indicators (KPIs).
    • Practical experience on advertising platforms, analytics tools & ad-tracking systems like - Google Ads,Facebook/Meta Ads Bing Ads,PropellerAds, Taboola, Eskimi MCC, Voluum, Redtrack, trckier , hasoffers
    • Negotiate with media partners to secure the best placements for client campaigns.
    • Efficiently manage advertising budgets to ensure a strong return on investment (ROI).
    • Continuously monitor campaign performance, making data-driven adjustments to enhance results and meet client goals.
    • Keep abreast of industry trends, algorithm updates, and competitor activities to adapt strategies accordingly.
    • Deliver regular reports and insights to clients, showcasing the value and impact of our campaigns.
    Requirements
    • Bachelor's degree in Marketing, Advertising, or a related field (preferred).
    • Proven hands-on experience in PropellerAds, Taboola, Eskimi, Outbrain, MGID & Taboola
    • Certified in Google Ads, Facebook/Meta Ads with affiliate marketing experience..
    • Inclination towards international content, performance buying & direct response marketing campaigns.
    1. Minimum 4.0 Years of relevant experience in the field of Mobile performance (CPI, CPR, CPA
    Benefits
    • Flexible working hours
    • Variable/Incentive Component in addition to Fixed Package 5 - Days working culture
    • Tenure Recognition and Awards
    • Leave Benefits as per Milestones
    • Performance Linked Growth Opportunities
    • ​Out-of-Term Appraisals
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