Sr. eCommerce SEO Executive - Ahmedabad - confidential

    confidential
    confidential Ahmedabad

    5 days ago

    Full time
    Description
    • Ability to identify SEO problems or inhibiting factors, diagnose the root cause, and devise effective intervention.
    • On-page optimization and off-page optimization.
    • All associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitor analysis, traffic analysis, and rank optimization.
    • Deep understanding of building data-driven strategies to improve organic traffic and SERP visibility on niche keywords.
    • In-depth knowledge of the latest SERP feature schema implementation.
    • Work closely with Content Writing and Content Marketing teams to develop and execute comprehensive eCommerce & services content strategies aligned with brand principles.
    • Collaborate with the development team to ensure the website aligns with Google standard SEO best practices.
    • In-depth knowledge of current SEO trends and tools like Search Console, SEMrush, Ahrefs, Screaming Frog, and Ubersuggest.
    • In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversions.
    • In-depth knowledge of Google Tag Manager to implement custom events based on user behavior and track conversions.
    • Develop and implement link-building strategies.

    Job Description

    • Stay up-to-date with industry trends and content consumption habits to ensure website content remains relevant and appealing on digital platforms considering E-E-A-T & people-first content standards.
    • Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels.
    • Working knowledge of HTML, CSS, and JavaScript development and constraints.
    • Knowledge of ranking factors and the latest search engine algorithms.
    • Develop and implement link-building strategies.

    Education and Qualification

    • Bachelor s/Master s degree in MBA, Marketing, or related field.
    • Proven experience as an eCommerce SEO Specialist in an eCommerce and services environment.
    • Exceptional analytics, technical SEO, UI/UX, and CRO skills with a keen eye for detail.
    • Portfolio showcasing a range of services as well as eCommerce industries.
    • Excellent communication and interpersonal skills.
    • A passion for digital marketing and a data-driven approach.
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