- Stay updated on the latest digital marketing trends.
- Strong analytical and data-driven thinking abilities.
- Excellent communication skills in all major domains, with fluency and good command of the English language.
- Experience in CANVA is a must.
- Proficiency in developing and implementing digital communication strategies, and social media management.
Marketing Assistant - Ahmedabad, India - B R Patel & Kasundr Food LLP
Description
Job Title- Marketing Assistant
Work location: Ahmedabad, Gujarat
Work timings: 11 am to 8:00 pm IST
Qualification: Graduate
Experience: 2 to 3 years in both Organic and Paid digital marketing is essential
Key Responsibilities
WhatsApp Marketing: Use WhatsApp as a powerful marketing tool to effectively engage with our audience.
Social Media: Create and manage organic campaigns on Facebook, Instagram, and LinkedIn. Produce engaging videos and content, and possess knowledge of Facebook and Google Ads. Deep understanding of analytics to track and optimize performance.
Target Audience Segmentation: Identify and target specific audience segments based on their interests and behaviour.
Visual Content Creation: Skilled in using Canva to create visually appealing marketing materials.
Instagram Reels Expertise: Experience in creating and developing engaging and shareable content on Instagram Reels to connect with our audience in a fun and creative way.
Global Campaign Management: Manage integrated digital marketing campaigns in both onshore and offshore markets.
Campaign Strategy: Develop and execute end-to-end campaign strategies, including budgeting, keyword targeting, email marketing, and reporting.
Customer Engagement: Implement engagement and retention strategies, analyze customer feedback, and execute upselling, cross-selling, and offline events.
Branding Strategy: Ensure brand consistency across all campaigns and assets. Execute cross-channel marketing campaigns to generate leads and increase brand awareness.
Digital Marketing Expertise: Continuously improve targeting, bidding, creatives, and ad performance. Monitor and report on key metrics. Develop email marketing campaigns. Manage the marketing budget. Collaborate with cross-functional teams.
Behavioural Competencies/skills: