AxesTrack - Director - Marketing Communications - Jaipur, India - Axestrack Software Solutions Pvt Ltd

Description

About Company

We are in the business of providing Digital Logistics Solutions to various industries.

Our growth story reflects the true spirit of an entrepreneurship model where like minded people got together to create one of the leading - rms in the logistics Industry of India.

AxesTrack is the leading player in the Indian logistics industry, with over 2,00,000 + commercial vehicles.


Website:
Job Description

Position :
Director - Marketing Communication


About this role:
We are seeking a dynamic and experienced individual to join our team as the Director Marketing Communication.

The ideal candidate will possess a strong background in content writing, newsletter creation, video production for events, and adeptness in LinkedIn marketing strategies.

As the Director of Marketing, you will play a pivotal role in shaping our brand's narrative, driving engagement, and expanding our reach across various channels.

Experience : 10-15 Years

Location :
Jaipur

Salary :
As Per Industry Standards

Job Responsibilities:

• Develop and execute comprehensive marketing strategies to enhance brand visibility and engagement.
• Create compelling content for various platforms including website, blog, social media, digital Magazines and newsletters.
• Oversee the production of videos for events, ensuring highquality and impactful content delivery.
• Manage LinkedIn marketing initiatives to optimize brand presence and generate leads.
• Collaborate with crossfunctional teams to align marketing efforts with overall business objectives.
• Analyze marketing metrics and data to measure effectiveness and identify areas for improvement.
• Stay updated on industry trends and best practices to drive innovation and continuous improvement.
• Lead and mentor a team of marketing professionals, fostering a culture of creativity and excellence.
• Developing and managing comprehensive communication strategies to deliver impactful results that elevate brands and drive growth.
• Successfully spearheaded all facets of corporate and marketing communications, including public relations, branding, event management, marketing collaterals, and advertising.
• Proficient in various digital marketing strategies, encompassing social media management, content management.

Requirements:

• Bachelor's degree in Marketing, Communications, or related field. Advanced degree preferred.
• Proven experience in content writing, newsletter creation, and video production.
• Demonstrated expertise in LinkedIn marketing with a track record of successful campaigns.
• Excellent communication and interpersonal skills, with the ability to effectively collaborate across teams.
• Strategic thinker with a resultsdriven mindset and a passion for driving business growth.
• Leadership experience, with the ability to inspire and motivate a team towards achieving goals.
• Uptodate knowledge of marketing trends, tools, and technologies.
• Strong project management skills with the ability to multitask and prioritize in a fast paced environment.
• Atleast 35 years of managing overall marketing function in an IT/ SaaS software company.
• Ensures good relations with global, regional and local media.
• Strategies publicity outreach program to support sales and events teams.

Join AxesTrack and be part of a vibrant, fast-paced environment where you will contribute to further growth at AxesTrack.

If you are passionate about technology, innovation, and scaling operations, we invite you to apply and be a key player in shaping the future of our organization.

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