Digital Marketing Specialist - Gurugram, India - Moksha Media Group
Description
This candidate will be working at Moksha Office (Gurgaon).
Exp - 1-3 years
Salary- up to 5 lacs per annum
Designation- Digital Marketing Associate (Performance marketing)
Website-
Job brief
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Job Description:
· Drive implementation of the digital marketing strategy to drive customer acquisition, conversion and revenue growth.
· Strategise, plan & implement performance marketing campaigns across paid media channels like Google, Bing, FB & IG, , Twitter, D2C, Marketplaces, Programmatic, Native etc.
· Work along with media Affiliates & Third party (Email/SMS/Programmatic/Mobile) vendors.
· Dive deep into data with reports and dashboards to provide visibility into marketing campaign results, measure campaign effectiveness and drive strategic decision-making for optimized campaign strategies.
· Clear, consistent and frequent communication with stakeholder teams to outline strategy, tactics, goals and performance for campaigns.
· Drive operational excellence to ensure SLA adherence and client satisfaction.
· Weekly, and monthly reporting and QBRs to be done as per client requirement.
Other Skills:
· Hands-on 2+ years of working experience in digital marketing for the above-mentioned channels and platforms.
· Detailed understanding of digital media platforms, analytics tools and targeting methodologies.
· Experience in project management tools like Asana, and Jira and Media tools like Semrush, GA360, DV360 etc.
· Experience in running programmatic campaigns using DBM and other platforms.
· A highly motivated individual who drives projects through to completion/delivery.
· Good communication & presentation skills.
· Understanding SEO is an added advantage.