Lead Generation Specialist/ Presales - Bengaluru, India - Iosys Software

Description

Location: Bengaluru(Work From Office)

Notice period: Immediate Joiners

Responsibilities:

1.Lead Generation:

• Conduct market research to identify potential target industries, companies, and decision-makers.
• Utilize various channels, including cold calling, email campaigns, social media, and other digital tools, to generate new leads.
• Qualify leads based on established criteria and prioritize them for follow-up.

2. Prospecting and Outreach:

• Engage with leads through effective communication, clearly articulating the value proposition of the company's products or services.
• Initiate outbound calls and emails to nurture relationships, gather information, and set up appointments or demos with qualified prospects.
• Maintain accurate and up-to-date records of all interactions and activities in the CRM system.

3.Relationship Building:

• Build rapport and establish credibility with potential customers through consultative conversations.
• Understand customer needs, pain points, and challenges to effectively position the company's offerings as solutions.
• Collaborate with the sales team to develop customized strategies for specific target accounts.

4.Collaboration with Sales Team:

• Work closely with the sales team to ensure a smooth handoff of qualified leads and provide necessary information for successful sales conversions.
• Participate in regular sales meetings, providing updates on lead generation activities and sharing insights from prospect interactions.

5.Metrics and Reporting:

• Track and report on key performance metrics, including the number of leads generated, conversion rates, and revenue generated from lead sources.
• Continuously evaluate and optimize lead generation strategies based on data-driven insights.

Requirements:

• Previous experience in lead generation, inside sales, or a similar role in the technology or IT services industry is preferred.
• Strong communication skills, both written and verbal, with the ability to engage and build relationships with prospects.
• Excellent persuasive and negotiation skills to effectively convey the value proposition of the company's products or services.
• Proficiency in using CRM software and other sales tools to track and manage lead activities.
• Self-motivated, results-driven, and able to work independently as well as in a team environment.
• Good organizational and time management skills, with the ability to prioritize tasks and meet deadlines.
• Familiarity with IT services, software solutions, and industry trends is a plus.
• Bachelor's degree in business, marketing, or a related field is preferred.