Marketing Specialist - Bengaluru, India - Mirra Clothing

Description

Looking at a seasoned marketing professional who has prior experience in Influencer Marketing, Social media management and PR.

The ideal candidate will be responsible for creating marketing content and distributing it effectively. You will help us create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events.

Responsibilities

• Research and identify key influencers, stylist and makeup artist releveant to our industry and collaborate with them (Influencer Marketing)
• Responsible for creating and administering content on all social media platforms, such as Facebook, Instagram,Youtube, Pinterest (Social Media Management)
• Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
• Reaching out and partnering with other Multi Brand Stores
• Working with E-commerce and Store Manager to promote online and retail store on social media accounts
• Conducting E-commerce & Creative photoshoot for the products
• Work with bloggers to create content to improve brand awareness and SEO rankings
• Finding opportunities to increase brand awareness by reaching out and setting up Pop-up Stalls, Exhibitions and Community Events
• Responsible for the co-ordination, delivery and reporting of all PR campaigns and further develop all PR relationships maximising brand exposure through all channels

Skills Required

• Proven relevant work experience of at least 3 years
• Well versed with handling Instagram, Youtube and Pinterest
• Good communication and organisation skills with a willingness to collaborate with teams across functions (Creative designer, External Agencies, etc.)
• Strong understanding of Sarees, lehengas, blouses
• Past experience in a startup is a bonus

Location

HRBR Layout, Kalyan Nagar, Bengaluru

Work type

Hybrid

Salary

3.5 Lpa to 5.5 Lpa (Depending on Releveant Experience)