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    • 3 Days Left) PPC Specialist - Delhi, India - Invedus Outsourcing

    Invedus Outsourcing
    Invedus Outsourcing Delhi, India

    2 weeks ago

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    Description

    Job Title: PPC Specialist

    As a PPC Specialist, you will be responsible for running Google Ads campaigns targeting the USA and UK locations in different business domains.

    Roles and Responsibilities:

    • Create, manage, and optimize Google Ads campaigns targeting USA and UK locations for different IT services.
    • Conduct keyword research, analyze competition, and develop effective ad copy.
    • Collaborate with internal teams to create necessary landing pages, assets, and creatives to optimize the user experience.
    • Maintain ROAS and optimize for lead generation to develop and implement campaigns for leads.
    • Stay up-to-date with industry trends and recommend innovative strategies to enhance campaign performance.

    Requirements:

    • Proven experience managing Google Ads campaigns with a monthly budget of $10,000 or more.
    • Strong understanding of the Google Ads platform, including campaign setup, ad creation, targeting, and optimization techniques.
    • Excellent knowledge of digital marketing concepts, tools, and best practices.
    • Analytical mindset with the ability to interpret complex data and draw actionable insights.
    • Up-to-date with the latest trends and best practices in digital marketing and advertising.

    Eligibility Criteria:

    • Experience in B2B Campaigns: Candidates must have experience specifically in promoting B2B products or IT services, with a focus on offshore markets.
    • Budget Management: Proven expertise in managing Google Ads campaigns with a monthly budget of $1,000 or more for B2B businesses.
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