Social Media Marketing - Ahmedabad, India - Huptech HR Solutions

Description

Job Post:- Social Media Marketing

Experience: years

Job Location - Ahmedabad (Work from office)

Responsibilities:

• Strategic Social Media Management: - Develop and implement a comprehensive social media strategy with a primary focus on LinkedIn and Instagram. - Curate engaging content to build and retain a highly targeted audience.
• Collaboration and Integration: - Work closely with the marketing team to align social media efforts with overall marketing objectives and campaigns. - Ensure synergy between social media initiatives and broader brand messaging.
• Performance Analysis: - Monitor and analyze social media performance using analytics tools to identify areas for improvement. - Optimize content strategies based on performance data.
• Community Engagement: - Manage and moderate comments, messages, and interactions, ensuring timely and professional responses. - Identify and engage with industry influencers, partners, and potential clients.
• Market Insight: - Stay updated on the latest social media trends and best practices, bringing innovative ideas to content creation. - Monitor competitor activities and industry trends to identify growth opportunities.
• Content Creation: - Collaborate with the design team to create visually appealing and on-brand graphics, images, and videos. - Develop creative content that resonates with the target audience.
• Reporting: - Regularly report on social media metrics, providing insights and recommendations for performance improvement.

Qualifications:

• Educational Background: - Bachelor's degree in marketing, communications, or a related field.
• Experience: - Approximately 2 years of experience in social media marketing, preferably in B2B or professional services.
• Technical Skills: - Proficiency in using social media management tools and analytics platforms. - Strong knowledge of LinkedIn, Instagram, Twitter, and YouTube platforms and their algorithms.
• Content Creation: - Exceptional copywriting and storytelling skills. - Creative mindset with a proven ability to generate innovative content ideas.
• Communication Skills: - Excellent communication and interpersonal skills to engage effectively with stakeholders.
• Team Collaboration: - Ability to work independently and take initiative while being a collaborative team player.
• Adaptability: - Highly adaptable, open to feedback, and able to integrate constructive criticism.
• Motivation: - Self-motivated and driven to meet and exceed goals and objectives.
• Industry Awareness: - Up-to-date with the latest social media trends, techniques, and tools.
• Additional Skills: - Familiarity with design thinking principles and an eye for visual aesthetics is a plus.