Digital Marketing - Ahmedabad, India - Easebiz fintech solution

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    Full time
    Description

    Qualifications and Skills

    • 1 to 3 years of experience in digital marketing
    • Strong understanding of social media platforms and digital marketing tools
    • Experience in managing social media accounts and crafting engaging content
    • Knowledge of ad campaign management, including budgeting and targeting
    • Proficient in creative design tools, such as Adobe Creative Suite
    • Tech-savvy with a passion for exploring new digital marketing trends and technologies
    • Analytical mindset with the ability to track and interpret data to drive marketing decisions
    • Excellent communication and teamwork skills
    • Certifications in digital marketing or related fields would be a plus

    Roles and Responsibilities

    • Develop and implement digital marketing strategies to drive brand awareness and increase website traffic
    • Manage and optimize social media channels to engage with the target audience and grow the online community
    • Create and manage ad campaigns across various digital platforms, such as Google Ads and social media advertising
    • Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics
    • Produce engaging and creative content for social media posts, blogs, email marketing, and other marketing channels
    • Collaborate with cross-functional teams, including design and development, to ensure cohesive digital marketing campaigns
    • Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative ideas
    • Track and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts