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    • Digital Marketing Manager- Google Ads - Kochi - Level Up HR Solutions

    Level Up HR Solutions
    Level Up HR Solutions Kochi

    1 week ago

    Default job background
    Full time
    Description

    **About Us**

    At Level Up HR Solutions, we're not just a recruitment agency - we're the architects of successful careers and catalysts for organizational growth. Our strategic talent acquisition services extend across borders to businesses in India and the UAE, providing comprehensive support that sets us apart. Headquartered in Kerala, India, our firm is a pioneering force in the Human Resources Services industry.

    Job Opportunity:

    We're seeking an experienced Digital Marketing Manager specializing in Google Ads to join our dynamic team. This full-time, mid-level position is based in Cochin, Ernakulam, with a requirement of 1 to 3 years of relevant work experience. The ideal candidate will possess a solid understanding of digital marketing with a specific focus on Google Ads management.

    Key Qualifications & Skills:

    • Minimum 1-3 years of experience managing Google Ads campaigns to optimize performance effectively.
    • Proficient in conducting comprehensive keyword research to identify opportunities for growth and optimization.
    • Able to craft effective and engaging ad copy aligning with brand messaging and campaign objectives.
    • Strong skills in conversion rate optimization to improve campaign efficiency and achieve desired business outcomes.
    • Expert in analytics and reporting, capable of deriving insights and making data-driven decisions to enhance campaign performance.
    • Experience in budget management to allocate resources efficiently while maximizing return on investment.
    • Familiarity with A/B testing methodologies to test hypotheses and improve ad performance continuously.
    • Knowledge of SEO best practices to complement paid search efforts and drive comprehensive digital marketing strategies.

    Responsibilities:

    • Develop, implement, and manage Google Ads campaigns aligning with clients' strategic objectives and goals.
    • Conduct detailed keyword research and analysis to identify growth opportunities and optimize current campaigns.
    • Create compelling ad copy and develop creative strategies to improve click-through and conversion rates.
    • Monitor campaign performance consistently and make recommendations for improvements based on actionable insights.
    • Manage and optimize budget allocation to ensure maximum return on investment and efficient resource utilization.
    • Collaborate with cross-functional teams to integrate SEO strategies with PPC efforts for holistic digital marketing approaches.
    • Perform A/B testing to explore new tactics and optimize existing strategies for enhanced campaign outcomes.
    • Presentation of comprehensive analytics reports to stakeholders to facilitate informed strategic decisions.
    • Stay updated with the latest digital marketing trends and Google Ads best practices to maintain a competitive edge.
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