Manager Marketo_Customer Transformation - Bengaluru, India - PricewaterhouseCoopers Service Delivery Center (Bangalore) Private Limited

    PricewaterhouseCoopers Service Delivery Center (Bangalore) Private Limited background
    Description
    :


    To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level.

    To help us achieve this we have the PwC Professional; our global leadership development framework.

    It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

    As a Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution.

    PwC Professional skills and responsibilities for this management level include but are not limited to:

    Develop new skills outside of comfort zone.

    Act to resolve issues which prevent the team working effectively.

    Coach others, recognise their strengths, and encourage them to take ownership of their personal development.

    Analyse complex ideas or proposals and build a range of meaningful recommendations.

    Use multiple sources of information including broader stakeholder views to develop solutions and recommendations.

    Address sub-standard work or work that does not meet firm's/client's expectations.

    Use data and insights to inform conclusions and support decision-making.

    Develop a point of view on key global trends, ]and how they impact clients.

    Basic Qualifications:

    Minimum Degree Required:

    Bachelor's degreeMinimum Years of Experience:
    8+ year(s)Preferred Qualifications:

    Certification(s) Preferred:

    Adobe Marketo Engage - Expert Business PractitionerAdobe Marketo Engage - Master ArchitectManagement Skills:

    Understanding of the marketing technology landscape and experience with relevant digital marketing technologies (personalization, data platforms, analytics, etc);


    Driving end to end digital marketing transformation at client organizations by scoping and shaping strategy, business goals, marketing innovation, programs and deliverables.

    Consulting and delivering enterprise-wide marketing solutions across the full ad technology and marketing technology landscape (analytics, data, campaigns, etc.);

    Mapping marketing and business strategies into architecture and technology strategy

    Leading digital marketing platform strategy, design and architecture for enterprise clients.

    Engaging with business and technology leaders to understand strategy, articulate solution options, evaluating tradeoffs and influencing key decisions.

    Defining goals for technology components and frameworks including reference architectures and implementations for MarTech/AdTech solutions

    Thinking strategically about business, marketing and technical challenges

    Integration withMartech/AdTech solutions (i.e., data management platform/customer data platforms)

    Project managing through a full lifecycle, including the ability to prioritize, sequence, execute and deliver projects on time and on budget

    Rolling out complex data driven marketing campaign

    Demonstrates extensive abilities and/or a proven record of success as a team leader by:

    Leading large and complex digital marketing technology assessments, strategy, discovery, and implementation projects.

    Demonstrating hands-on technical development experience in one of the following digital marketing technologies:

    Adobe Marketo orsimilar tools


    Demonstrating working experience in Scaled Agile delivery models with deep experience in solution design, technical refinement and grooming of user stories.

    Organizing and facilitating discovery and requirement capture workshops.

    Inspire and influence team members to achieve shared goals and objectives

    Ability to coach and mentor team(s) strategically

    Learn new skills and technologies to remain relevant in the workplace and carry a Growth Mindset

    Individual must be a critical thinker and a problem solver

    Technical Skills:

    Defining solution and technical architecture

    Working with the project manager to define project deliveryapproach.

    Overseeing acceptance testing and issue resolution

    Working with strategy and planning teams to define marketing activation use case that leverage solution capabilities and best-practices.

    6+ years of experience in a MarTechconsulting or marketing/sales operations capacity.


    6+ years of experience withMarketo in an advanced/admin capacity (Lead Scoring, Customer Lifecycle, CRM Integration, Lead Nurturing, Data Normalization, 3rd Party Integrations, RCE).

    Writing BRD, Epics and Stories and working with the project manager to define project delivery approach.


    Provide leadership and direction to the team by leading the projects in Agile methodology taking on the different roles as required in the project.

    Advanced knowledge and use of Knowledge of MS Dynamics and another CRM systems a plus.

    Exceptional verbal and written communication skills.

    Knowledge of lead nurturing, lead scoring and sales/marketing organization alignment principles.

    Ability to manage and drive multiple marketing automation projects simultaneously.

    Organizing and facilitating discovery and requirement capture workshops.

    Leading Marketing Automation teams to deliver use cases, customer journeys and campaigns.

    Preferred skills

    Minimum years experience required

    Additional application instructions

    Education

    Degrees/Field of Study required:

    Degrees/Field of Study preferred:

    Certifications

    Required Skills

    Optional Skills

    Desired Languages

    Travel Requirements

    Not Specified

    Available for Work Visa Sponsorship?

    No

    Government Clearance Required?

    Yes

    Job Posting End Date