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  • Junior Social Media Manager - Shivamogga - Profitcast Growth Marketing Agency

    Profitcast Growth Marketing Agency
    Profitcast Growth Marketing Agency Shivamogga

    1 month ago

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    Description

    Job Description

    A dynamic Junior Social Media Manager role has emerged at Profitcast Growth Marketing Agency, a results-driven digital marketing agency. We are expanding our team to help create and execute engaging content strategies, manage brand communications, and drive social media success for our clients.

    Key Responsibilities:

    • Manage and oversee social media accounts (Instagram, Facebook, YouTube, Twitter, and Pinterest) for clients across industries.
    • Develop and execute social media strategies aligned with business objectives.
    • Schedule and publish posts consistently while maintaining brand voice and tone.
    • Monitor and respond to audience interactions, comments, and messages to foster community engagement.
    • Stay up-to-date with platform trends, algorithm changes, and best practices.

    Content Creation & Strategy:

    • Develop engaging content strategies that align with brand goals and audience preferences.
    • Write compelling captions, headlines, and descriptions that drive engagement.
    • Create engaging social media posts, including text, images, reels, and videos.
    • Work closely with graphic designers and video editors to produce high-quality visual content.
    • Plan and execute creative content campaigns, challenges, and interactive posts (polls, quizzes, stories).
    • Research industry trends, competitor strategies, and audience preferences to enhance content quality.

    Analytics & Performance Tracking:

    • Track and analyze social media performance using analytics tools (Meta Business Suite, Google Analytics, etc.).
    • Generate weekly and monthly performance reports with key insights and recommendations.
    • Optimize content and posting strategies based on data insights.
    • A/B test content formats, hashtags, and posting times for improved engagement and reach.

    Collaboration & Brand Alignment:

    • Work closely with the digital marketing team to align social media efforts with ad campaigns.
    • Coordinate with clients to understand their brand voice, goals, and content preferences.
    • Brainstorm and implement creative social media campaigns for audience growth and brand awareness.
    • Collaborate with influencers and brand advocates to amplify reach.

    Social Media Optimization (SMO):

    • Ensure social media profiles are fully optimized with appropriate bios, keywords, and links.
    • Implement hashtag strategies, geo-tagging, and engagement techniques for better visibility.
    • Keep up with evolving trends in AI tools, automation, and social media innovations.

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