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- Online and Offline brand building & brand positioning
- Build effective organic SEO for lead generation
- Overall design stategy and design guidelines
- Content creation (Blog posts, Video posts, Webinars, Case studies)
- Managing drip marketing campaigns (e-mails, paid channels like Google / LinkedIn)
- Business intelligence around prospects / leads and creating relevant content / case studies to prove credibility
- Manage corporate site and monitor performance and conversion
- Leads management, leads nurturing and reporting.
- Mentoring content marketing efforts
- Lead demand generation & outreach program
- Researching, recommending and securing buy-in of limited, targeted industry trade shows and events.
- Video interviews of clients to create quality content
- Identify & implement short and long-term B2B marketing campaigns for a broad portfolio of services offerings and brand initiatives.
- Developing and executing an integrated plan for attendance at each event which includes internal kickoff, booth and overall onsite experience, pre- and post-event email campaigns, staffing and internal alignment on goals.
- Generate a weekly report of all marketing activities conducted and work with senior management on improving it.
Digital Marketing Manager - Ahmedabad, India - SimpliHire
Description
Responsibilities: -