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  • Google Ads Specialist - Coimbatore, India - Vilvah

    Vilvah
    Vilvah Coimbatore, India

    3 weeks ago

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    Description

    Job Description

    We are seeking a highly skilled and data-driven Google Ads Specialist to join our team at Vilvah, a dynamic and rapidly growing Direct-to-Consumer Ecommerce brand.

    Skills Required:

    • Data Visualization
    • Predictive Modeling
    • Data Mining
    • ROI Strategies
    • Google Ads

    Company Overview:

    Vilvah specializes in offering sustainable, safe and natural skincare and hair care products with a commitment to sustainability, ethical sourcing, and customer satisfaction.

    Job Overview:

    The ideal candidate will have a deep understanding of Google Ads platform, including Search, Display, Video, and Shopping campaigns.

    Roles And Responsibilities:

    • Develop and manage Google Ads campaigns across various channels, including Search, Display, Video, and Shopping.
    • Conduct in-depth keyword research and competitor analysis to optimize ad performance.
    • Create compelling ad copy and landing pages to enhance conversion rates.
    • Set up and optimize conversion tracking to measure campaign effectiveness.
    • Analyze campaign performance data to identify trends, opportunities, and areas for improvement.
    • Make data-driven recommendations for campaign optimization and budget allocation.
    • Stay up-to-date with Google Ads platform updates and industry best practices.
    • Collaborate with the marketing team to develop integrated advertising campaigns.
    • Provide regular reports on campaign performance and ROI.

    Qualifications And Skills:

    • 4 - 6 years of hands-on experience with proven track record of successful PPC campaign, Google Ads management and optimization.
    • In-depth understanding of SEM and digital marketing concepts, Google Analytics and other analytics tools.
    • Experience with e-commerce platforms and shopping campaigns.
    • Excellent analytical, organizational, and communication skills.
    • Knowledge of other digital marketing channels (SEO, social media, email marketing).
    • Ability to work independently and collaboratively in a fast-paced environment.
    • Capable of managing advertising budgets effectively to maximize campaign performance.
    • Google Ads certification is a plus.

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