Area Sales Manager - New Delhi - HariBol

    HariBol
    HariBol New Delhi

    1 day ago

    ₹700,000 - ₹2,000,000 (INR) per year *
    Description

    Job Title: Area Sales Manager (ASM) – Modern Trade & General Trade

    Location: Delhi NCR

    Reporting To: RSM (NORTH )

    Job Summary:

    We are looking for a dynamic and result-oriented Area Sales Manager (ASM) to drive sales growth, manage distributor networks, and develop strong relationships with key stakeholders in the AP &TN region. The ASM will play a critical role in implementing sales strategies, achieving targets, and enhancing market share for our FMCG products.

    Key Responsibilities:

    • Sales Target Achievement: Drive sales growth to achieve monthly, quarterly, and annual sales targets in the designated area.
    • Distributor & Retailer Management: Build and maintain strong relationships with distributors and retailers. Monitor their performance and provide necessary support for sales improvement.
    • Market Development: Identify new business opportunities, potential markets, and customers to expand market reach.
    • Team Management: Lead, train, and motivate the sales team to enhance performance and achieve KPIs.
    • Promotional Activities: Plan and execute marketing campaigns, promotional activities, and product launches in alignment with company strategies.
    • Data Analysis & Reporting: Monitor sales performance through regular reports, analyze sales data, and provide insights for strategy improvement.
    • Inventory & Supply Chain Coordination: Ensure timely availability of products in the market by coordinating with supply chain and logistics teams.

    Key Requirements:

    • Education: Bachelor's degree in business administration, Marketing, or any related field (MBA preferred).
    • Experience: 3–5 years of experience in FMCG sales, with at least 1–2 years in a supervisory role.
    • Skills:
    • Strong leadership and team management skills.
    • Excellent communication, negotiation, and interpersonal skills.
    • Analytical mindset with data-driven decision-making abilities.
    • Proficiency in MS Office and CRM tools.
    • Attributes: Result-oriented, proactive, self-motivated, and adaptable to dynamic market conditions.

    Key Performance Indicators (KPIs):

    • Achievement of sales targets (monthly, quarterly, annual)
    • Distributor and retailer engagement levels
    • Market share growth in the assigned region
    • Effective execution of promotional activities
    • Team performance and development

    Preferred Qualifications:

    • Experience in handling key accounts and large-scale territories
    • Knowledge of regional languages for better market penetration
    * This salary range is an estimation made by beBee
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