SEO Analyst - New Delhi, India - Black Cab

    Black Cab
    Black Cab New Delhi, India

    2 weeks ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    Company name: Binary Chai, Delhi

    About Us:

    BlackCab is a Creative and Marketing Agency geared towards creating brand value for our clients through progressive partnerships.

    With proficiencies of a design shop, brand consultancy, marketing agency and production house, we can seamlessly integrate, create and implement content strategy and solve business level problems for our clients.

    At Black Cab we are lucky to have the creative industry's top talent, and for us the success of our business starts and ends with the power of our people.

    About the Role:

    We are looking for a passionate and data-driven SEO Analyst to join our digital team and help us dominate the online landscape. You will play a key role in identifying and implementing strategies to boost our organic search engine rankings, drive qualified traffic to our website, and ultimately increase conversions and revenue.

    Responsibilities:

    • Conduct in-depth keyword research to identify relevant and high-value search terms for our target audience.
    • Analyze website performance using SEO tools and metrics to identify opportunities for improvement.
    • Optimize website content, meta descriptions, title tags, and internal linking structures for better search engine visibility.
    • Develop and implement technical SEO strategies to improve website crawlability and indexability.
    • Build high-quality backlinks from authoritative websites to enhance website authority and domain.
    • Monitor website traffic, rankings, and conversions, and report on SEO performance regularly.
    • Stay up-to-date with the latest SEO trends and best practices, and proactively recommend new strategies for improvement.
    • Collaborate with the marketing team and other departments to ensure alignment with overall digital marketing goals.

    Qualifications:

    • Bachelor's degree in Marketing, Communications, or a related field (preferred).
    • Minimum 2+ years of experience working as an SEO Analyst or in a similar role.
    • Strong understanding of SEO principles and best practices, including on-page optimization, keyword research, backlink building, and technical SEO.
    • Proven track record of successfully increasing organic traffic and rankings for previous projects or employers.
    • Excellent analytical and data-driven skills.
    • Ability to work independently and as part of a team.
    • Strong communication and presentation skills.
    • Proficiency in SEO tools such as Google Search Console, Ahrefs, Moz, SEMrush, etc. (Bonus points for additional tools).

    Industry

    • Advertising Services

    Location- New Delhi

    Employment Type

    • Full-time