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- This is a category management/revenue role and entails working with the Q-commerce category team for category building and development
- Build relationships with the key external stakeholders (Blinkit, Instamart, Zepto, etc.) and work on listing the portfolio of products on all quick commerce platforms
- Develop a marketing plan for each channel and analyze spends within each channel to make recommendations on improving ROI
- Analyse category performance within each channel and make recommendations on how to improve the share
- Ideate and build newer categories and products for growth across the channels by working closely with the in-house food R&D team
- Conduct regular and detailed analyses of competitive offerings, pricing, and positioning to identify any gaps in our portfolio and recommend corrective actions
- Understand customer behavior deeply across categories and work on key interventions to augment customer experience
- Passion for food, experience in building & scaling from Zero to 1 and 1 to 10
- Previous experience in q-commerce / e-commerce sales / key account /channel management would be preferred
- Proficient in key account management, managing data, and leveraging insights to drive penetration
- Excellent communication, analytical, and Excel skills
- Entrepreneurial mindset to build/ test/ learn fast through continuous experimentation
- Comfortable with day-to-day hands-on execution & iterations
- Growth first mindset
Category Manager - Bengaluru, India - Curefoods (EatFit)
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Description
Company Description
Curefoods (EatFit) is a company that incubates food brands and operates state-of-the-art cloud kitchens & Dine-ins with a focus on making honest food that customers love. We aim to democratize access to good food in a sustainable manner by providing food that suits our customers' palettes and nutritional needs. Our current portfolio of brands includes EatFit, CakeZone, Sharief Bhai, Nomad Pizza, Frozen Bottle, Olio, Rolls on Wheels, Home Plate, Juno's Pizza, Chaatstreet and Ovenfresh.
Role description:
Requisites