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- Own the full campaign management lifecycle from planning to activation to performance optimization for paid social
- Work within platforms to launch and optimize ads to a hit range of KPIs from customer acquisition to upper-funnel brand awareness and demand generation, all optimized to maximize media efficiency
- Serve as the company-wide paid social expert and educator, surfacing future opportunities and challenges, and presenting solutions across teams
- Work closely with the Brand and Creative team to test and scale creative campaigns across paid social channels.
- Collaborate with the broader team to devise and implement full-funnel strategies, from ads to the landing page and checkout experience to improve campaign performance
- Collaborate with internal teams to develop best-in-class ad creatives to effectively communicate the brand story to the right audience
- Responsible for campaign reporting, tracking, and pixel implementations
- 5+ years in a hands-on role expertly managing results-oriented paid DTC campaigns
- Deep understanding of the ad-tech ecosystem with hands-on knowledge of Google Analytics, Google Ads, Facebook/TikTok/Pinterest Ad Manager, StackAdapt, bid management tools, and leveraging 1st and 3rd-party data to drive marketing impact required
- Strong experience with marketing metrics and optimization techniques
- Expert knowledge of Google Analytics, Facebook/TikTok/Pinterest Ad Manager, and Excel required
- Must be organized, flexible and able to juggle multiple priorities while maintaining strong attention to detail
- Ability to juggle multiple priorities and maintain strong attention to detail
- Technical, data driven, and creative, comfortable working cross-functionally with marketing, creative and development stakeholders
Online Campaign Manager- Paid Social - Noida, India - Wildnet Technologies
Description
Company Description
Established in 2006, Wildnet Technologies is a leading provider of digital marketing and IT solutions. With a global presence, we serve clients across the globe and understand the unique challenges and opportunities of each market. Our team of 250+ experienced digital marketing professionals offers a diverse range of services, including SEO, pay-per-click advertising, social media marketing, web and mobile app development, and more.
Job Responsibilities
Profile Requirement
How to Apply
If you are interested in this role, please send your resume to We look forward to hearing from you