Executive - Noida, India - Spin On Web Pvt Ltd

Description

Job Description

Job description

Role & responsibilities

• Conduct keyword research to identify high-volume, relevant keywords for our website and content.
  
• Implement on-page SEO strategies including meta tags, headers, URL structures, and internal linking to improve website visibility and search engine rankings.
  
• Develop and implement off-page SEO strategies such as link building, guest blogging, and social media optimization to increase website authority and domain ranking.
  
• Monitor website performance using Google Analytics and other SEO tools to track organic traffic, keyword rankings, and user engagement metrics.
  
• Analyze SEO data and trends to identify areas for improvement and develop actionable insights to optimize website performance.
  
• Collaborate with content creators, web developers, and marketing teams to integrate SEO best practices into content creation and website development processes.
  
• Stay updated on industry trends, algorithm updates, and best practices in SEO to ensure our strategies remain effective and compliant with search engine guidelines.
  
• Conduct competitor analysis to benchmark our website performance against industry competitors and identify opportunities for improvement.
  
• Prepare and present regular reports on SEO performance, key metrics, and insights to management and stakeholders.
  

Preferred candidate profile

• Bachelors degree in Marketing, Communications, Computer Science, or related field.
  
• Minimum of 5 years of proven experience in SEO, preferably in a digital marketing agency or e-commerce environment.
  
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
  
• Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar SEO software.
  
• Strong analytical skills with the ability to analyze data, draw insights, and make data-driven decisions.
  
• Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
  
• Proven track record of implementing successful SEO strategies and driving measurable results in organic traffic and search engine rankings.
  
• Detail-oriented with strong organizational skills and the ability to manage multiple projects and priorities simultaneously.
  
• Experience with content management systems (CMS) such as WordPress, Magento, or Shopify is a plus.
  
• Google Analytics certification or other relevant certifications in digital marketing and SEO are desirable.
  

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Requirements
Role & responsibilities :- 1)Conduct keyword research to identify high-volume, relevant keywords for our website and content. 2)Implement on-page SEO strategies including meta tags, headers, URL structures, and internal linking to improve website visibility and search engine rankings. 3)Develop and implement off-page SEO strategies such as link building, guest blogging, and social media optimization to increase website authority and domain ranking. 4)Monitor website performance using Google Analytics and other SEO tools to track organic traffic, keyword rankings, and user engagement metrics. 5)Analyze SEO data and trends to identify areas for improvement and develop actionable insights to optimize website performance. 6)Collaborate with content creators, web developers, and marketing teams to integrate SEO best practices into content creation and website development processes. 7)Stay updated on industry trends, algorithm updates, and best practices in SEO to ensure our strategies remain effective and compliant with search engine guidelines. 8)Conduct competitor analysis to benchmark our website performance against industry competitors and identify opportunities for improvement. 9)Prepare and present regular reports on SEO performance, key metrics, and insights to management and stakeholders.