Performance Marketer - India - Brelex Media

Description

Job Title: Performance Marketer

Company: Brelex Media

Location: Remote

Type: Full-Time

Job Description:

We are seeking an experienced Performance Marketer to join our team. The ideal candidate will be responsible for leading all aspects of performance marketing campaigns, from collaborative strategy discussions to campaign creation and launch. This role requires strong analytical skills, attention to detail, and excellent communication abilities to effectively manage client relationships.

Your Role at Brelex Media:

1. Client On boarding and Communication:

●Gather all necessary details about the client's business to fully understand their goals, challenges, and market position.

●Create a WhatsApp group for streamlined communication with the client and internal teams.

2.Strategy Development and KPIs:

●Set up the right KPIs and expectations in collaboration with the client to measure campaign success effectively.

●Develop a comprehensive digital marketing strategy, including projections of ads scaling and funnel optimization.

●Conduct audience research to tailor strategies for targeted engagement.

3.Project Management and Timeline:

●Create detailed projections and timelines for each project, ensuring all stakeholders are aligned with the project's scope and deadlines.

●Manage weekly calls and reporting to keep the client informed of progress and results.

4. Campaign Setup and Monitoring:

●Collect brand assets, agency dashboard access, data sheets, ad assets, and ads strategy data for campaign setup.

●Take control of ad account access and talking page access to manage campaigns directly.

●Review and optimize ad scripts and headlines for maximum impact.

●Set up Facebook Pixel, Google Analytics, and create UTM links for comprehensive tracking and analytics.

● Add heat map tracking to the client's website for detailed user interaction data.

5. Execution and Optimization:

●Implement and manage digital advertising campaigns, focusing on setting up the flow of the funnel and pricing strategies.

●Perform daily reporting and analysis to optimize ads continuously based on performance data and targeting insights.

●Conduct weekly and monthly reporting to review performance, identify areas for improvement, and adjust strategies accordingly.

●Optimize funnels to improve conversion rates and overall campaign effectiveness.

6. Technical Setup:

●Ensure the technical setup for tracking and analytics is correctly implemented, including pixel and Google Analytics setup.

7. Scaling and Optimization:

●Manage the scaling of successful ads while maintaining efficiency and meeting ROI targets.

●Continuously seek opportunities for funnel optimization to enhance the customer journey and increase conversions.

Requirements:

●Minimum of 2+ years of hands-on experience managing performance marketing campaigns, with a minimum budget of 3 crores on ad spend.

●Expertise in Meta Ads, including a deep understanding of ad formats, targeting options, and campaign optimization for conversion and sales objectives.

●Proficiency in Google Video/YouTube Ads, with a proven ability to strategize, execute, and monitor campaigns focused on driving conversions and sales.

●Familiarity with conversion tracking setup and verification using Meta Pixel and Google Ads tracking codes on platforms like WordPress, Click funnels, and other page builders.

●Strong analytical skills and the ability to manage multiple projects simultaneously in a fast-paced environment.

●Excellent communication and client-facing skills, with the ability to effectively convey performance insights and recommendations.

What You'll Need:

●A laptop that keeps up with your innovative strategies.

●A stable internet connection to stay connected with nature... and us

●Availability according to Indian Standard Time (IST), ready to take on challenges as they come.

Benefits:

●Competitive salary and opportunities for career advancement.

●Opportunities for professional development and training opportunities.

●Collaborative and supportive work environment.

About us:

Welcome to Brelex Media, your trusted partner in performance marketing and funnel optimization. With a proven track record of success, we specialize in crafting effective marketing strategies and high-converting sales funnels that propel businesses to new heights. Helped 50+ Businesses, 5+ High-Yielding Funnels and 50+ Funnels for Conversion.

How to Apply:

Please submit your resume and a cover letter outlining your relevant experience and why you are the ideal candidate for this position to