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- Program manage Roundel campaigns throughout the creative strategy execution lifecycle
- Facilitate project execution & operation thru the entire concept & activation phase by working with CFT team across US and India
- Configure & setup initiation for program/campaign creatives using appropriate tools & processes.
- Facilitate process management and associated communication with internal stakeholders
- Co-lead resource and program assignments, operationalize creative capabilities to support the business and drive growth
- Review & analyze campaign requirements, setup campaign/creative briefing forum, facilitate ideation and brainstorming sessions,
- Data interpretation/ analytics, to extract meaningful insights and actionable information from raw data sets; to influence process efficiency and campaign performance.
- Monitor & control the transition of campaign creatives / projects in each milestone
- Oversee programs pipeline & operational health for assigned category through appropriate workflow management tools
- Contribute in various phases of end-to-end process as operations expert
- Support to create launch reports & facilitate launch readiness
- Support to Create & maintain documentation, prepare & share status reports / dashboards to appropriate stakeholders at set intervals
- Maintain deep digital expertise in assigned businesses/categories
- Be required to work during US Day time (CST) for certain period in the year
- Graduate / Masters in Business Administration, with strong analytical skills.
- 5+ years total experience with atleast 3+ years as Creative Project Manager / Account Executive / Client Servicing in the Digital Advertising industry
- Ability to manage and execute multiple projects at the same time
- Exposure to multichannel marketing creative & communication
- Exceptional communication skills across all settings, ability to tailor message as appropriate
- Resourceful and able to work independently on filling in gaps of information
- Able to demonstrate flexibility in approach and adapt to changing priorities and requirements
- Has curiosity and drive for seeking and promoting new ideas, in combination with solid business judgment
Creative Account Manager - Bengaluru, India - Prodapt
Description
ASSIGNMENT RESPONSIBILITIES:
As a Project Manager, Marketing (Roundel), you will:
About you: