Jr/Sr Media Planner - Mumbai, India - Schbang

Description

Experience Required:

● 6 months to 1 year of experience

Major Roles & Responsibilities:

● Understanding business objectives of the clients

● Responsible to get the new campaign briefs

● Identify the best possible platforms and create a plan basis the marketing objectives

● Understanding the benchmark rates from the buying team before sharing the plan to the clients ● If any requirement of third parties - coordinate with the internal third party team to get the best possible rates

● Ensuring the media plan is shared with the clients

● Work on iteration on the media plans basis feedback from the clients as and when required

● Once the media plan is locked, share the estimate with the accounts team, for the estimates to be raised

● Sharing the estimate to the client and getting the approval and getting the POs in place from the client.

● Ensuring campaigns commences on time without any major delay.

● Monitoring the campaigns along with the buying team and ensuring the rates are in par with the media plans

● Using Analytics tool such as Google Analytics, SimilarWeb, SEMRush for industry benchmarking

Skills Required:

● Strong Communication & Time management skills

● Strong attention to detail, problem solving attitude and having an analytical mind

● Knowledge of Google Analytics, SimilarWeb, SEMRush

● Knowledge of Amazon Ads, Flipkart Ads