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  • Performance Marketing Executive - new delhi - The Design Cart

    The Design Cart
    The Design Cart new delhi

    3 weeks ago

    Default job background
    Description

    Job Title: Performance Marketing Executive

    The Design Cart is a B2B Ecommerce platform that automates the process for creative entrepreneurs, fashion designers, boutique owners, homegrown brands, and apparel manufacturers to purchase raw materials.

    We are seeking a full-time Performance Marketing Executive to join our team in Delhi, India. The successful candidate will be responsible for developing and overseeing the implementation of online marketing strategies that drive customer acquisition, retention, and conversion.

    Key Responsibilities:

    • Develop and execute marketing strategies that drive customer acquisition, retention, and conversion
    • Collaborate with cross-functional teams to drive brand awareness, lead generation, and revenue growth through digital marketing channels such as SEM, SEO, SMO, email marketing, and paid advertising
    • Analyze paid media campaigns to develop, execute, test, and report on paid media strategies with actionable next-step recommendations
    • Execute bidding strategies across clients from various industry verticals, helping to create a roadmap of initiatives to enable defined objectives & KPIs
    • Measure and analyze results, providing regular reports on what is working, and what is not and propose adjustments to strategies and tactics

    Requirements:

    • Bachelor's or Master's degree in Marketing, Business Administration, or a relevant field
    • 1.5+ years of progressive experience in digital marketing, preferably within the ecommerce industry
    • Excellent knowledge of SEM, SEO, SMO, email marketing, paid advertising, and other digital marketing channels
    • Proficiency in website analytics tools such as Google Analytics, SEMRush, and SEO Moz
    • Excellent communication, interpersonal, and analytical skills
    • Ability to effectively manage multiple projects in a fast-paced, deadline-driven environment

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