Content Strategist - New Delhi, India - Clic

Description

Social Media Content Strategist

Overview:

As a Social Media Content Strategist at Clic, you will be responsible for developing and implementing creative and effective content strategies across various social media platforms to increase brand visibility and engagement for multiple clients. This role requires a deep understanding of digital marketing, including content creation, social media trends, analytics, and campaign management.

Key Responsibilities:

• Campaign Development:

Design and execute creative marketing campaigns aimed at enhancing brand presence and engagement.

Develop comprehensive monthly content calendars for each client, ensuring a strategic mix of content types and posting schedules.

• Content Strategy Formulation:

Create tailored content strategies for each client, focusing on maximizing the impact of Instagram reels, stories, and overall social media presence.

Utilize insights from social media trends to adapt and optimize content strategies continually.

Generate engaging and innovative content for diverse brands across platforms such as Instagram, LinkedIn, Facebook, etc. This includes creating reels, stories, and posts that resonate with target audiences.

Maintain a consistent voice and style across all content that aligns with each client's brand identity.

• Ad Copy and Creative Support:

Craft compelling ad copies and collaborate with the design team to develop creatives for use in paid advertising campaigns on platforms like Meta and Google AdWords.

• Multimedia Content Creation:

Produce visually appealing and trending reels tailored to the branding needs of different clients.

• Cross-Functional Teamwork:

Work closely with other team members, including Creative designers and co founders to ensure a cohesive and effective marketing strategy.

Assist with outdoor and indoor brand shoots, contributing to both the creative direction and execution.

• Influencer Partnership Management:

Identify and engage with influencers that align with client brands, managing collaborations to enhance content reach and impact.

• Analytics and Reporting

Performance Analysis:

Monitor social media performance using analytics tools to track engagement metrics such as likes, shares, comments, follower growth, and content reach.

Evaluate the effectiveness of different content strategies and campaigns, making data-driven decisions to improve future performance.

• Reporting:

Regularly provide comprehensive reports on campaign performance, social media metrics, and strategic insights to stakeholders.

• Content Marketing Strategist MAJOR KPIS (Instagram Focus)

Key Responsibilities:

• Develop innovative content strategies to grow follower base and enhance engagement across client Instagram profiles.
• Research, propose, and create varied content types for both the agency and multiple clients, planning well in advance.
• Generate compelling content that increases website traffic and conversions, particularly for e-commerce brands.

Major Goals:

• Significantly increase followers and engagement for various client Instagram accounts.
• Create high-performing content for Instagram and Meta advertisements.
• Drive purchasing decisions and conversions through strategic content creation.
• What we are looking for?
• Proven track record of growing an instagram accounts
• Prior experience in a marketing agency setting, particularly in a digital marketing or content creation role.
• Experience with performance marketing and proficiency in managing ads on platforms such as Meta and Google AdWords is highly advantageous.

Company - Clic Creative Marketing Agency

Website -

Instagram -

Job type - Full time (In office)

Office Location - NDM 1, NSP Pitampura, New Delhi

Here's your treasure map:

(Nearest Metro: NSP Pitampura. A brisk 12-15 min walk or a quick 5 min E-Rickshaw ride will bring you to our doorstep)

Office timings - 10am to 6:30pm

Work days - Monday to Saturday

Stipend - Salary of Rs 20,000 to Rs 25,000 per month (Depends on your work experience)

For faster response and to schedule your interview Whatsapp your previous work link at