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- The job of a marketing manager is to promote sports brands, such as a team or league. Sports marketing managers take on a range of duties to achieve this objective.
- The primary role of sports marketing managers is to develop marketing campaigns designed to support a team's revenue goals.
- Planning promotional campaigns, conducting market research, providing marketing advice to clients, negotiating contracts, evaluating marketing campaigns or advertisements, and working with various departments to create a marketing plan.
- Estimating the demand for services or products and developing print, billboard, and digital marketing campaigns as well as radio and television advertising spots.
- Forming relationships between athletes and brands and maintaining profitable relationships with the brand representatives.
- Using all forms of media and communication to build, maintain, and manage the reputation of sports organizations ranging from sports agencies, sports training institutions, and sports retailers.
- 10+ years of proven experience on the same domain with graduation + post graduation
- Preferred candidate would be someone with strong background and passion towards sports
- Strong network with potential athletes in various sports: cricket, hockey & football
- Analytical thinking: analyzing sports trends to develop strategies
- Communication: working effectively with a team or department and communicating clearly throughout the advertising and marketing process
- Creativity: generating imaginative and innovative ideas for campaigns and promotions
- Decisionmaking: choosing which advertising or marketing strategy to pursue from several options
- Negotiation: reaching business consensus on advertising contracts
Senior Manager - Bangalore, India - iimjobs
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Qualifications: