Manager – Marketing - Vadodara, India - Apidel Technologies

    Apidel Technologies
    Apidel Technologies Vadodara, India

    2 weeks ago

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    Full time
    Description

    Job Description

    Job Title: Manager Marketing & Branding

    Job Location: Vadodara, Gujarat

    Shift Timings: Day Shift

    Website:

    Role Overview:

    We are seeking an experienced and versatile Marketing Manager to join our team. The ideal candidate will have a passion for marketing, a strategic mindset, and the ability to lead and inspire a team. As a Marketing Manager at Apidel, you will play a crucial role in developing and executing marketing campaigns while ensuring alignment with our brand identity.

    Responsibilities:

    Campaign Management: Track and analyze the performance of advertising campaigns, ensuring optimal results and ROI.

    Budget Management: Manage the marketing budget effectively, allocating resources to maximize impact.

    Brand Consistency: Ensure that all marketing materials, both online and offline, adhere to our brand guidelines.

    Team Leadership: Lead and inspire a team of marketing professionals, fostering collaboration and creativity.

    Market Research: Stay informed about industry trends, competitor activities, and customer preferences.

    Content Strategy: Collaborate with content creators to develop compelling and relevant content for various channels.

    Digital Marketing: Oversee digital marketing efforts, including social media, email campaigns, and website optimization.

    Event Planning: Coordinate marketing events, trade shows, and conferences.

    Performance Metrics: Set KPIs, measure performance, and adjust strategies as needed.

    Qualifications:

    • Bachelor's degree in Marketing, Business, or a related field (Master's preferred).
    • Proven experience in marketing, with a focus on campaign management and team leadership.

    Prior Experience:

    • Demonstrated success in digital marketing, advertising, or marketing companies.
    • Overall 7+ years experience required.
    • Experience of encompassing all the touch points of marketing viz., advertising, digital marketing, developing global presence using an entire spectrum of channels to cater larger audience.
    • Experience of marketing for US region with proven track record of creating brand awareness through affordable digital marketing.
    • Strong analytical skills and the ability to interpret data to drive decision-making.
    • Excellent communication and interpersonal skills.
    • Proficiency in digital marketing tools and platforms.
    • Creative thinking and problem-solving abilities.

    Benefits:

    • 5 days working
    • 08:30 Working Hours
    • Provident Fund
    • Floater leaves
    • Sponsorship for certifications
    • Monthly and Quarterly Awards & Recognition
    • Health Cover
    • Recreation Area
    • Healthy Work Environment