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    • Strategic Online Community Builder - Erode - beBee Careers

    beBee Careers
    beBee Careers Erode

    1 month ago

    Part time

    Job title: Social Media Specialist

    Description

    Social Media Specialist Job Description

    The role of a Social Media Specialist involves building and nurturing online presence and community. This includes creating engaging content, fostering meaningful conversations, and increasing follower growth and loyalty.

    Key Responsibilities:

    • Develop and implement comprehensive social media strategies aligned with B2B and B2C marketing goals.
    • Create and maintain a social media calendar to ensure consistent and engaging content.
    • Cultivate and manage online communities across key social platforms.
    • Develop and execute strategies to increase follower growth, engagement, and loyalty within the community.
    • Proactively identify, build relationships with, and engage brand advocates, influencers, and real estate communities to expand reach.

    Content Creation & Curation:

    • Create engaging and relevant content for various social media platforms.
    • Develop content tailored to both B2B and B2C audiences addressing their specific needs and interests.
    • Collaborate with content and marketing teams to plan, create, and post engaging, on-brand content aligning with messaging and objectives.

    Social Listening & Insights:

    • Monitor and report on social media trends, sentiment, and feedback to gain insights into customer needs and behaviors.
    • Use social listening tools to track brand mentions, identify potential issues, and collaborate with customer support to manage escalations.

    Campaign Support:

    • Support digital marketing campaigns and product launches by creating and implementing social media initiatives that align with broader marketing strategies.

    Required Experience & Skills:

    • 4+ years of experience managing social media channels and/or community engagement preferably in the tech or prop-tech space.
    • Strong understanding of major social media platforms and their best practices.
    • Excellent written and verbal communication skills with a knack for creating engaging, brand-aligned copy.
    • Familiarity with social media management and analytics tools.
    • Creative thinking with a strong visual aesthetic to help create appealing content.
    • Experience with graphic design tools is a plus.

    Benefits:

    • A remote-first, collaborative work environment.
    • Opportunity to make a significant impact within a fast-growing, innovative company.
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