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  • Performance Marketing Coordinator - Noida - Digi Sidekick

    Digi Sidekick
    Digi Sidekick Noida

    1 month ago

    Default job background
    Description

    About Digi Sidekick:

    We are a leading marketing company specializing in comprehensive online solutions for fashion and lifestyle brands in India.

    Our vision extends beyond personal success, aiming to build India's premier Digital Marketing ecosystem with the motto "earn from us, learn from us, and get work done from us."

    Job Responsibilities:

    Strategy Development:

    • Collaborate with the marketing team to develop performance marketing strategies aligned with overall business goals.
    • Analyze market trends, identify target audiences, and create data-driven plans to achieve desired outcomes.

    Campaign Planning and Execution:

    • Create and manage marketing campaigns across various channels, including Meta, email marketing, and others.
    • Ensure timely and effective execution of campaigns to meet objectives and key performance indicators (KPIs).

    Data Analysis and Optimization:

    • Utilize analytical tools and tracking platforms to monitor campaign performance.
    • Identify trends, insights, and opportunities for optimization to improve return on investment (ROI).
    • Implement optimization strategies based on data analysis to enhance campaign effectiveness.

    Reporting and Performance Analysis:

    • Generate regular reports on campaign performance, providing insights and recommendations.
    • Presentation findings to stakeholders and contribute to ongoing strategy refinement.

    Pre-requisites:

    • Three years of experience in performance marketing with direct-to-consumer (D2C) brands
    • Proven success in creating and executing successful marketing strategies.
    • Excellent written and verbal communication skills.
    • Strong project management and organizational skills.
    • Ability to think creatively and outside the box.
    • Understanding of analytics and the ability to interpret data to inform strategy.

    Requirements:

    To be successful in this role, you must have excellent analytical and problem-solving skills. You should be able to collaborate effectively with cross-functional teams and communicate complex ideas in a clear and concise manner.


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