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    • Marketing executive - Pune - Lupin

    Lupin
    Lupin Pune

    2 weeks ago

    Default job background
    Description
    Marketing Executive / Marketing Trainee

    Qualification:
    B. Pharma, B. Sc. (Preferable)
    Non-Science Graduates /D. Pharma (with min. one year of experience can also be considered)

    Experience:
    06 months - 2 Years

    Key responsibilities :
    To meet the assigned customers (Doctors, Chemists, Stockists etc.) in the desired frequency as per our company strategy.

    To generate prescriptions and achieve sales targets product-wise, value-wise both in primary and secondary sales on monthly as well as yearly basis.

    Enhance territory profitability, increase / maintain brand market share and ensure proper customer relationship through different customer engagement initiatives in line with our company strategy.

    Manage proper product distribution in the assigned territory and control expenses such breakage, expires etc.

    Provide market intelligence data on market conditions and impact of promotional strategy of company's products as well as that of competitors to the line managers and the marketing team.

    Prepare and propose strategic distribution plan for the assigned territory for the month as well as the year to meet the business objectives.

    Develop and generate Stockists / distributor orders as per the business plan, ensure proper supply of goods and also ensure that all payments and dues are collected from the Stockists / distributors as per company policy.

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