Manager / Associate Director - Digital Analytics - Navi Mumbai, India - LS Digital Group

    LS Digital Group
    LS Digital Group Navi Mumbai, India

    Found in: Appcast Linkedin IN C2 - 1 week ago

    Default job background
    Description

    Roles & Responsibilities

    1. Lead the COE team and act as a tech expert for assigned portfolio of Analytics customers.

    2. Ensure technical support on various Analytics and related platforms directly/through assigned team

    3. Develop Best Practices for GA (GA4), GA4 360, GTM, Looker Studio, Firebase

    4. Build practices/services for Big Query, Server Side GTM, Appsflyer, Branch etc

    5. Work on Standardization and Automation of Practices across KRAs for all the services/Platforms for better Project Management

    6. Be part of Weekly/Monthly Project & Business Reviews and drive the actions.

    7. Help in presales, build tech proposals and make effective presentation to customer

    8. Build and / or guide to build complex reports and find business insights

    9. Guide team for building tech capabilities as per changing business scenarios.

    10. Engage effectively with internal and external stake holders

    11. Tracking complex Google analytics issues & A/B testing, landing page optimization, tags deployment via Adobe Launch, GTM and Tealium, BigQuery, App Tagging for Android and iOS, Firebase tagging, GA4 360, Heatmap, Mixpanel, CDP, Solution Design Documents

    12. Contribute to resolve customer escalation, coordination with internal and external stakeholders, road map creation, operation, resource acquisition and problem solving.