Manager - Performance Marketing - Delhi - Emeritus

    Emeritus
    Emeritus Delhi

    4 days ago

    Emeritus background
    Description

    Job Summary

    Drive Revenue Growth in a Highly Evolved Data Driven Performance Marketing Environment.

    Roles and Responsibilities

    • Lead overall digital marketing with revenue and CAC responsibility across a portfolio of courses, focusing on overall user growth and working on growth loops.
    • Effectively market products across regions and demographics.
    • Define performance marketing strategy across paid search, paid social, and sponsored publisher channels to deliver quarterly revenue and CAC targets for a portfolio of courses.
    • Own end-to-end execution, collaborating closely with Business, Creative, and Analytics teams.
    • Work at the intersection of data, performance, and creative to maximize impact for marketing campaigns.
    • Develop marketing assets with content and creative teams for marketing across digital platforms.
    • Navigate cross-functional relationships with Tech, Analytics Product, and Creative teams to solve problems or enhance marketing campaign performance.

    Requirements

    • 3+ years of experience in performance marketing.
    • Ability to manage complexity and apply problem-solving skills using first principles.
    • Experience managing revenue deliverable portfolios, preferably with high budget management expertise.
    • Created high business impact while working in high-growth B2C start-ups in growth marketing, ideally in user growth functions. Experience in performance marketing is highly valued.
    • Highly data-driven and analytically strong. This is a must-have.
    • Excellent understanding of channels like Google, Facebook, and LinkedIn for performance marketing.
    • Excellent communication, presentation, and project management skills.

    What's in it for you?

    • Be part of a performance-driven team at the center of driving revenue growth for the organization.
    • Gain experience in growth marketing with strong revenue delivery experience.
    • Cross-functional exposure to work on growth marketing strategies alongside product, content, and creative teams.
    • Join an organization at the forefront of innovation in the Edtech industry.
    • Career growth opportunities across various functions, including growth marketing, product, and more.

    Emeritus provides equal employment opportunities to all employees and applicants for employment, prohibiting discrimination and harassment of any type without regard to protected characteristics.



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