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Refractive Manager - Kolkata - Biotech Healthcare
Description
Job Title: Refractive Manager
Role Objective:
A key objective of this position is to build and expand the customer base and market share for trifocal, phakic, and premium intraocular lenses (IOLs).
The Refractive Manager – Trifocal will leverage scientific selling techniques to support the sales team, increase product usage among low-volume users, and achieve sales and market share objectives within the assigned territory.
Role & Responsibilities:
Market Development:
Build up the customer base and increase market share for trifocal, phakic, and premium IOLs.
Scientific Selling:
Utilize specialized knowledge and skills to sell trifocal, phakic, and premium IOLs effectively.
Team Support and Training:
Provide support and training to the existing sales team to bridge scientific knowledge gaps and increase product usage among low-volume users.
Account Focus:
Target specific accounts for bundling and volumetric schemes to maximize sales.
Brand Awareness:
Drive focus on Trifocal RTD in the state to increase brand awareness.
Guidance and Coordination:
Guide product specialists on bundling strategies and work with the team to drive sales and brand awareness.
Customer Service:
Provide prompt and effective customer service to key accounts, building and maintaining strong relationships to achieve sales goals.
Sales Achievement:
Achieve annual sales plans and market share objectives for trifocal, phakic, and premium IOLs in the assigned territory.
Territory Management:
Review systems and processes, analyze data, and manage the territory comprehensively.
Compliance and Reporting:
Handle adverse event and product complaint activities at the local level, ensuring adherence to corporate compliance guidelines and programs.
Intra-Divisional Collaboration:
Maintain routine communication and coordination with the Zonal Sales Manager and GM Sales within the assigned territory.
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