Zonal Marketing Manager - Bengaluru, Karnataka, India

Only for registered members Bengaluru, Karnataka, India

1 day ago

Default job background
₹900,000 - ₹2,200,000 (INR) per year *
* This salary range is an estimation made by beBee
About the role: He/she will be responsible for overall marketing strategy of offline programs, targeting prospect students and parents for a particular region. · 1.    Develop and Execute Marketing Strategies: ·        Create and implement comprehensive marketing plans to promote ...
Job description

About the role: He/she will be responsible for overall marketing strategy of offline programs, targeting prospect students and parents for a particular region.

1.    Develop and Execute Marketing Strategies:

·       Create and implement comprehensive marketing plans to promote NEET, JEE and PNCF classroom programs.

·       Identify target audiences and develop strategies to reach and engage them effectively.

·       Monitor and analyze market trends to adjust marketing strategies accordingly.

2.    Lead Generation and Enrollment Targets:

·       Set and achieve lead generation and enrollment targets for each program.

·       Utilize various marketing channels, including digital marketing, social media, email campaigns, and offline activities, to generate leads.

·       Track, measure, and report on the effectiveness of marketing campaigns to meet enrollment goals.

3.    Brand Management and Promotion:

Develop and execute brand promotion plans, ensure brand consistency, and maintain brand reputation within the zone.

4.    Channel Management and Partnerships:

·       Build and maintain relationships with schools, educational institutions, and other relevant partners to promote our programs.

·       Plan and execute events, webinars, and seminars to promote classroom programs.

·       Collaborate with internal teams to align marketing efforts with overall business objectives.

Qualifications:

  • MBA in Marketing.
  • Proven experience in marketing management, preferably in the education sector.
  • Strong understanding of digital marketing, lead generation, and enrollment strategies.
  • Excellent communication, leadership, and interpersonal skills.
  • Ability to work in fast paced ambiguous environment.
  • Strong analytical and problem-solving abilities.


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