Content Writer - Kochi, India - Global Nurse Force

Global Nurse Force Kochi, India

Found in: Appcast Linkedin IN C2 - 14 hours ago

Description

Global Nurse Force

Headquartered in Southern California, with recruitment and training centers in India and UAE, Global Nurse Force provides reliable, cost-effective and customized international nurse recruitment solutions for healthcare facilities across the globe. Since our inception, Global Nurse Force has been connecting talented international nurses with healthcare facilities around the world, making carefully considered staffing matches that are best for both facility and nurse.

Responsibilities:

Develop and oversee the social media calendar (paid and organic) across all Global Nurse Force channels including LinkedIn, Instagram, Facebook, YouTube, Twitter, and Google Ads.
Craft storyboards or outlines to conceptualize video content, ensuring smooth flow and effective communication of key messages and visuals.
Present ideas and concepts confidently on camera, utilizing engaging visuals, clear language, and compelling delivery.
Write, edit, and publish captivating content tailored for various social networks.
Optimize social media posts, including language, tone, and message, based on our target audience's behavior.
Implement advertising strategies to enhance brand visibility, such as promotions and competitions.
Generate long-form content for website landing pages to support paid advertisements.
Monitor and report on social media insights, including traffic, engagement, shares, and conversion rates.
Collaborate with internal teams to create advertising posts across all channels, including Google Ads, for initiatives like face-to-face interviews, visa services, and training.
Liaise with the design team to develop supporting videos and images for text-based content, and if necessary, independently create visual assets.

Qualifications:

Demonstrated experience as a Social Media Content Creator, social media copywriter, or similar role.
Minimum of 2 years of hands-on experience in social media content writing, editing, and optimization.
Proficiency in delivering visual content formats, including static posts, reels, and videos.
Familiarity with CMS systems such as WordPress and analytical tools like Google Analytics, Meta, and LinkedIn Business Manager.
Strong grasp of SEO principles, keyword research, content optimization techniques, and paid advertising strategies.
Proficient in utilizing various social media platforms.
Excellent communication skills, both written and verbal.
Bachelor's degree in communication, journalism, or a related field.

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